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Singer-songwriter Lana Del Rey covers the classic Bobby Vinton tune Blue Velvet in the new ad campaign for H&M! The fashion powerhouse went all out on this ad, turning it into a full-length music video. Lana rocks a  retro look to go along with the retro song, as she displays H&M's autumn/winter collection.

The 20-year-old star was first announced as the face of H&M last July, and can already be seen in various print ads as well.

What do you think of Lana's H&M commercial?