Kristin Davis has announced that she is launching a southern-styled clothing line carried exclusively at North Carolina based department store chain, Belk Inc.
Davis said that she shopped their all the time growing up and recalls it being one of the nicest places she has ever shopped.
“The only way I would have done a line of clothing is to do it at Belk,” Davis said in a statement. “I feel like I understand what the Southern woman wants to wear—it’s influenced my personal style so much, growing up in the South.” Belk, who recently celebrated their 120th anniversary said it will be the biggest launch yet, and also their first celebrity apparel line.
Kristin’s collection promises to be “feminine” and “flirty.” The pieces will reportedly include dresses, knits, jeans, handbags, shoes, jewelry and lingerie ranging from $38 to $240 per item.
The southren-inspired designs will be produced by LFUSA Regatta, the proprietary brand group of Li & Fung who’s collection also includes Kohl’s Simply Vera Vera Wang, Daisy Fuentes, Wal Mart’s Metro & 7, and the new LL Cool J collection for Sears.
